How To Keep 3D Printing Revolutionary

TIME

When toy company Hasbro was looking to launch its super fan store for lovers of My Little Pony (tag line: “Super Art for Super Fans”), they decided to do something different. They teamed up with 3D printing startup and marketplace Shapeways and had six designers put their spin on this revered childhood toy. While the commercial sector watched nervously to see if this was the start of brands-gone-wild, what transpired was clear: the 3D printing world took one step closer into the mainstream and one design closer to a major brand.

The result of this strange-bedfellows relationship, thus far, has been some interesting brand improvisation for My Little Pony. Take Can Can Pinkie, a modified version of Pinkie Pie pony designed by Nikita Krutov now available for sale on the Shapeways site. The figurine is dressed in fishnets and ready to can-can right into the history books…

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